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PENALTY BOX
O.K., I've been threatening to do this for a long, long time, but today's the day. I've created a Solutions Penalty Box over on the right nav bar where I am going to keep track of the top contenders for the most flagrant abuse of the word "solution" in press releases.
I got two press releases today with THIRTEEN "solutions" scattered thru-out the content. And I know they aren't the worst offenders. (I didn't save the press release, but I think the current trophy holder for all-time champion was a release with six "solutions" in the first paragraph.)
So in my ever-indignant and vigilante way, you're now on notice!!! Beware the PENALTY BOX!!! (Mean, mean, Mon.) The number in front of the list is how many "solutions" are in the release. Scroll the nav bar down a bit to find the box you don't want to be in!
Rules: No fair intentionally entering :)
August 18, 2005 | Permalink
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Comments
Monica!
You've truly outdone yourself this time...
Posted by: Kyle Christensen | Aug 18, 2005 6:35:37 PM
Monica,
I just had a conversation yesterday that went something like this: "But what is a solution? Is it software? Is it a tangible thing?" I had the flak on the line sputtering. So -- thanks once again for being my editing soul mate.
Debbie
Posted by: Debbie Bruno | Sep 1, 2005 4:13:02 PM
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